Privacy Policy

Who We Are?

Our website address is

Your privacy is very important to us. Accordingly, we have developed this policy in order for you to understand how we collect, use, communicate and make use of personal information. The following outlines our privacy policy.

When accessing our website, will learn certain information about you during your visit.

What We Do

At Student of the Game Training Co. LLC, we provide online courses, consulting, and training.

The Company is owned and managed by Student of the Game Training Co. LLC, located in Atlanta, GA.

What Data We Collect

Similar to other commercial websites, our website utilizes a standard technology called “cookies” (see explanation below) and server logs to collect information about how our site is used. Information gathered through cookies and server logs may include the date and time of visits, the pages viewed, time spent at our site, and the websites visited just before and just after our own, as well as your IP address.

What Are Cookies

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a website, that site”s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser”s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other sites.

Cookie Use for Retargeting

We may use Google Analytics and the DoubleClick advertising network as well as other advertising networks to display ads across the Internet, based on your visit to our website.

Third-party vendors, including Google, may show our ads on sites across the Internet. Our site and third-party vendors, use first-party cookies and third-party cookies together to inform, optimize and serve ads based on past visits and pages visited on this website.

Our site as well as third-party vendors may use third-party audience data to further optimize advertisements displayed.

You can opt-out of this kind of advertising anytime, here and here.

IP Addresses

IP addresses are used by your computer every time you are connected to the Internet. Your IP address is a number that is used by computers on the network to identify your computer. IP addresses are automatically collected by our web server as part of demographic and profile data known as “traffic data” so that data (such as the Web pages you request) can be sent to you.

Data we Collect in More Detail

We’ve broken this down into sections to make it easy to understand what data we collect:

  1. As a visitor
  2. Signing up to our newsletter
  3. Contacting us through our contact form
  4. Purchasing our services
  5. Signing Up as an Affiliate

1. As a Visitor

You’re a “visitor” if you browse the website but don’t submit any personal information about yourself.

For example, if you visit this website and take a look through our content and our sales pages without signing up for anything, then you’re a visitor.

As a visitor, the website uses several third-party services that act in order to provide you with a better experience and allow us to optimize our content.

The following third parties have limited access to some of your data:

Google Analytics (privacy policy)
We use Google Analytics to gain an overview of how our site is being used, how to improve user experience, what content to create, and similar decisions all focused on improving the experience for our visitors.

We also integrate Google Analytics with Google Ads so that we can measure the performance of our paid advertisements.

Facebook (privacy policy)
We use Facebook conversion tracking to understand how our Facebook ads are performing.

Social sharing tools
Some of the content on the site includes social sharing widgets to quickly allow you to share content with your network. We currently use Facebook, Twitter and Google Plus. Some of these services gather data about you, if you are logged in to these social networks while visiting our website. Please see the privacy policies of the social networks for further information.

2. Signing up to Our Newsletter

On this site, we display various forms that allow you to sign up to our newsletter. When you sign up through one of our forms, we’ll commonly ask you for the following data:

  • Name
  • Email address

We’ll also collect the following:

  • Which form you filled out
  • Referrer URL (the URL that you led you to the page that you signed up through)
  • Your IP address

We store this data on our site for the following reasons:

  • Compliance – to keep a record of where our leads came from
  • Testing – to optimize and improve the newsletter sign up forms that we display
  • Relevance – we try not to show a form that you’ve already signed up for

The data that you submit is also added to a third party service called [List Your Tools if you have them] FluentCRM and LeadConnector. These are a tools that we use to send email communications to you.

3. Contacting us through our Contact Form

If you want to contact us, you can use our contact form here.

When you send us a message through our contact form, a user account will be automatically created on our site.

When you submit a message to us, we keep the following data:

  • Email address
  • First name
  • Last name
  • Phone number
  • Content of any messages that you send to us

This allows our team to reply to the message that you’ve sent us through our support system. You will never received marketing related messages by contacting us through our contact form unless it specifically relates to the message that you’ve sent us. Please note that the message you send is private and only available to team members.

4. Purchasing Our Services

When purchasing a product from us, we collect the following data:

  • First name
  • Last name
  • IP address
  • Email address
  • Phone number
  • Billing address
  • Country of residence
  • Post code
  • Affiliate ID (of the affiliate that referred you)
  • IP address
  • Geo-location of IP address
  • Billing country
  • Account details related to the service(s) you purchased
  • Company Name
  • Website

Please note that this data is captured when you submit request for a free plan, order service(s), or on our checkout page regardless of whether you complete the purchase of the product through our payment processors, Stripe or PayPal.

This data is required for the following reasons:

  • Compliance – we have a duty to understand what country you are resident of.
  • Integration with our payment processor – we collect address personal data such as your name, email and address to integrate with PayPal (the service we use to collect payments)
  • Service(s) delivery – In order to give you access to the products that you purchase and to our support team, we need to create an account using your name and email address.

We also send your name, email address, phone, company and product or service tag to our email service provider called Go Axell.

This allows us to send you emails about product and service updates (such as new features that have been released), training courses, and any other information related to the product or service that you’ve purchased.

These emails are designed to improve your product experience but you can opt-out at any time by clicking the “Unsubscribe” link at the bottom of any email you receive.

5. Signing up as an Affiliate

[Remove if you don’t have an affiliate program.] operates an affiliate program. Registered affiliates can refer customers and receive a commission. This affiliate system operates independently of the processes described above.

To clarify: you won’t be signed up for our affiliate program unless you submit a request to do so. Each application is reviewed manually. If your application is reviewed, we’ll add the data that you’ve provided to our system. The signup page for our affiliates is here.

We hold the following data about our affiliates:

  • First name
  • Last Name
  • Email address
  • Company name
  • Date of signup
  • Company tax ID
  • Full Billing address
  • Web site URL
  • Paypal email address
  • Description of how you promote our products and services
  • Yes/No as to whether you accept our terms and conditions
  • YouTube channel (if applicable)

We hold this data for the following reasons:

  • Payouts – the PayPal email address, company details and personal details are needed to pay our affiliates and produce invoices
  • Compliance – We need your YouTube channel URL, web site details and method of promotion so that we verify that the quality of referrals meet our criteria for eligibility.

We also manually add your name and email address to [Fluent CRM and Lead Connector]. These are the online tools that allow us to let you know about any updates to the program. For example, if we make a change to the commission levels, we’ll let you know about it through email. As with all emails from us, you can opt-out at any time by clicking on the unsubscribe link at the bottom of any email.

We also store data about the referrals that you make as an affiliate. We’ll keep a traffic log of all the visitors that arrive through your affiliate link, all sales that you generate, and internal order numbers associated with those sales. This data is necessary to keep in order to track commissions and ensure that you’re rewarded for sales that you make.

Your Right to Modify Your Data

You have the right to modify the personal data that we hold about you. You can modify your data by logging into the website and navigating to the “Account” page.

To change your details as an affiliate, you can log into your affiliate account and change your details here.

To change your email address that we send emails to, click on the “update details” link at the bottom of any email you receive from us.

If you’re having difficulties updating your data, let our support team know and we’ll make the change for you.

Your Right to View Your Data

You have the right to see the data that we store about you. To request a file containing all your data, let our support team know.

We will reply to your request within 2 business days and will provide you with a file to your email address as soon as we’ve gathered the data. The data will be provided to you in a structured, commonly used, and machine-readable format for portability.

Your Right to Have your Data Deleted

You have the right to request that we delete data that we store about you.

  • If you would like to stop receiving our email newsletter then you can click the “unsubscribe” link at the bottom of any of our emails. This will unsubscribe you from any future communications. If, for some reason, this doesn’t work then let us know and we’ll remove you manually.
  • If you would like your data to be removed from our affiliate program then you can visit the affiliates portal and make the request. We will action that request for you.

We can also delete all of your data from all systems that we own and operate. This includes all of the above.

Privacy Policy: Summary

You have the right to request that we delete data that we store about you.

  • We don’t sell your data to any company for further processing, marketing, profiling or any other reason
  • We integrate with certain third party services for the purpose of improving the overall user experience and to optimize certain business processes.
  • Any data we hold about you, we do so for necessary and legitimate business reasons
  • You can request to view, modify and delete any data that we hold about you.

Privacy Policy: Changes

We reserve the right to amend this privacy policy at any time with or without notice. However, please be assured that if the Privacy Policy changes in the future, we will not use the personal information you have submitted to us under this Privacy Policy in a manner that is materially inconsistent with this Privacy Policy, without your prior consent.

We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.

If you have any concerns or questions about anything in this policy, then let us know and we’ll get back to you shortly.

Last updated: 1/24/2023